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RCS Messaging
The next generation of business messaging.
Rich Communication Services turn plain SMS into branded, interactive messages with images, buttons and a verified sender, right in the customer's default messaging app.
RCS message
- Branded message
- Rich carousel
- One-tap action
Illustrative demo with sample data
Inside the RCS campaign studio
See how it works, step by step. Tap a step to see where it happens.
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Live results
- 1Design a rich messageImages, carousels and buttons, with your verified brand name and logo.
- 2Choose who gets itPick a customer list, for example everyone who bought in the last 6 months.
- 3Send in one clickIt arrives in the phone's own Messages app, no app download needed.
- 4See what worksTrack deliveries, reads and button clicks live.
Sample screen with example names and figures.
RCS vs normal text (SMS)
See why rich messages win.
RCS messaging
- Rich media support
- Verified brand with blue tick
- Interactive buttons
- Read receipts
- Your logo, brand name and custom sender ID
- High engagement
- Secure and reliable
Normal text (SMS)
- Text only
- No verification
- No interactivity
- No read receipts
- No branding
- Low engagement
- Less secure
How it helps your business
What changes for you, in plain words.
- 72%More people read it
- ✓Trusted sender
- 9More clicks
- Before20%With Amuwa72%
More people read it
Rich, branded messages stand out from plain SMS.
- Amuwa Corporation ✓Festive Sale: up to 40% off. Tap to shop.now
Trusted sender
Your verified name and logo on every message.
29 people out of 20 tap a buttonMore clicks
Buttons make it easy to act right away.
Illustrative example with sample figures. Actual results vary by business.
Compare
SMS vs RCS Messaging vs WhatsApp API
Three ways to message customers in bulk, and what each one is best for.
| SMS | RCS Messaging | WhatsApp API | |
|---|---|---|---|
| Sender shown as | A number or short code | Your verified brand name and logo | Your verified business name |
| Images, carousels and buttons | No | Yes | Yes |
| Read receipts | No | Yes | Yes |
| Where it arrives | Default SMS inbox | Default messaging app on supported Android phones | |
| Two-way chat and chatbot | Limited | Yes | Yes, with AI chatbot and team inbox |
| Bulk messaging | Yes, text only | Yes, rich campaigns | Yes, with Meta-approved templates |
| Best for | OTPs and short alerts | Branded offers in the SMS inbox | Conversations, support and campaigns |
FAQ
RCS Messaging: your questions answered
What RCS messaging is and how it compares with SMS and WhatsApp.
BasicsWhat is RCS Messaging?
RCS (Rich Communication Services) messaging upgrades plain SMS into branded messages with your logo, verified business name, images, carousels and buttons. It arrives in the customer's default messaging app, with no extra app needed.
DifferenceHow is RCS different from SMS?
SMS is text only and comes from a number or short code. RCS shows your verified brand, rich media and tap-to-act buttons, and reports delivered, read and clicked. Read RCS vs SMS.
Bulk MessagingCan I send RCS bulk messaging campaigns?
Yes. Choose a customer list, design a rich message and send it to thousands of customers at once, then track deliveries, reads and button clicks.
PhonesWhich phones receive RCS messages?
RCS works on Android phones whose messaging app supports it, such as Google Messages. Ask us how to reach other customers in the same campaign.
PricingHow much does RCS Messaging cost?
RCS Messaging is priced on a custom quote based on your message volume. Book a free demo with Amuwa, an Official Meta Business Partner and Google Partner in Navi Mumbai, and we'll share a clear quote.
Ready to grow your business?
Book a free demo and see how Amuwa can automate your customer conversations.